Friday, September 23, 2016

Want to Climb the Ladder of Profit? 'Sell Online' is the Buzz Word!

Brick and Mortar business is as old as the mortar and pestle! It is must for any new ventures or existing business houses to get rid of the shackles of the conventional mode of operating your business, and, step into the digital world. If you are a start up, then just by merely setting up a store at a particular locality might not get you the wide and diverse customer base for your niche products. Similarly, if you are already an established merchandiser, then it is high time to build your online presence and reap the benefits of the internet based sales and promotion activities for your products.


Infibeam- the online shopping portal is one of the popular mediums that has served as a platform for many traders to sell their products and widen their reach in cost-effective ways. There are numerous product categories on Infibeam ranging from electronic items, home and kitchen appliances, toys and baby products, magazines, movies, music, apparels to auto accessories and travel. Hence, if you are dealing in any of these products, increase your profit and growth graph, by placing your products at amazing deals.

One of our Vendors, Mr. Nikhil from Spark International has taken his business to new heights of success. He said, “Collaboration with Infibeam was indeed a lucrative opportunity for Sparks International. It is a win-win situation for both the parties when it comes to payment and commission rate. Especially, we have witnessed the sales growth when our product was featured in Magic Box deal. Apart from this, the staff has been co-operative in delivering their services with great precision. I look forward to a long-term association with Infibeam.”

With the intense internet penetration and the digital India in making, online shopping activity will witness a boom in India. A new joint study by Assocham and Grant Thornton came out with the interesting information, they said that online shoppers are expected to increase from 20 million in 2013 to 40 million in 2016. The study also mentioned that online presence will be beneficial for budding entrepreneurs due to growing broadband penetration, acceptance of online marketplaces, and lack of physical retail infrastructure in many places due to high real estate costs.


Come festive season, and the eyes of online shoppers are on the exciting deals that online portals come up with. Day by day, portals are venturing into all segments like fruits, vegetables and milk products too, to make you available everything with just a click! The study-Global Retail E-commerce indexstated that Fashion and Apparel is the number one category for Indians to make online purchase. After that follows, electronics and tickets- the next two most popular categories.

Hence, if you are still shying away from online marketplace, it is time to reconsider the thought and give it a try. It is medium with all gains with minimal efforts from your side. You just need an appealing and user friendly product, other logistics will be smartly taken care by the portal.