Speaking on the launch, Vishal Mehta, our CEO and Founder, said "India has over 400 million mobile phone subscriber base with 10 million new users being added every month. The recent auction of 3G in India opens up great opportunities to think of mobile phones as a platform and offer services such as eBooks, mCommerce, mobile payments as well as other digital media". He added, "The company targets to scale up its handset sales by introducing models with applications that are well suited to offer these services to Indian consumers at competitive pricing."
We have launched three models, each meant for specific audiences:
- I666 - All the features of a smart phone in a hip form factor, for the teenagers
- I5000 - Thin business phone, touch screen, for techies and professionals in their 20s
- I500 - Full qwerty business phone compatible with Nokia accessories, for the Indian business man